Elinx acts as a performance analyst for real estate companies
Elinx 

Elinx bridges the gap between real estate businesses and technology providers. 

Elinx delivers data-driven analytics to help real estate groups enhance sales performance and drive growth. As a proprietary market intelligence platform, Elinx ensures real estate professionals engage effectively with technology, maximizing its value and impact.

Despite investing in software, many real estate firms struggle with low engagement, resulting in underutilized technology.

Elinx bridges the gap between technology vendors and real estate groups, ensuring companies implement only the right solutions while driving individual engagement to maximize value, reduce costs, and enhance operational efficiency.

Workflow Intelligence

Real estate professionals use software differently based on habits, skills, and preferences. Elinx analyses workflows, identifies inefficiencies, and provides personalized recommendations, enabling each professional to perform at their best.

We deliver technology-oriented workflow insights by analysing the workflow processes of real estate companies, uncovering how digital tools and automation can enhance operational efficiency.

This approach offers insights beyond what a real estate company might achieve on its own, as their focus tends to be on traditional, transaction-based rather than the technology-driven insights.

By capturing and evaluating input from team members across departments, Elinx identifies where inefficiencies or performance gaps exist.

Technology Matching

Elinx matches real estate companies with customized technology software solutions based on their specific needs, goals, and budgets.

This saves time and effort by eliminating the need for extensive research and trial-and-error with different solutions and vendors.

We are uniquely positioned to deliver customisable and scalable solutions to your most complex real estate technology challenges. 

We work within your existing budget to maximize value and help you save by identifying areas where costs can be reduced.

SERVICES
Bridging the gap between the real estate sector and technology vendors

Elinx acts as a performance analyst for real estate companies, uncovering inefficiencies in daily operations, identifying opportunities to automate manual tasks, and providing data-driven insights that lead to increased productivity, reduced costs, and improved decision-making. While technology is essential for success, many real estate firms face challenges with low adoption and engagement. Elinx bridges the gap between real estate businesses and technology providers. By translating the challenges faced by real estate groups into practical technology solutions, Elinx accelerates adoption and ensures technology works seamlessly within real estate operations.

Elinx connects real estate companies with tailored software and hardware solutions that align with their specific needs, goals, and budgets. By analysing user behaviour, preferences, and requirements, Elinx delivers IT solutions covering software licensing, IT security, support, website development, and hardware. We optimize your existing budget to maximize value, identifying cost-saving opportunities while ensuring scalable, customizable solutions that address even the most complex real estate technology challenges. Beyond technology selection, Elinx acts as a strategic partner, helping real estate firms navigate the evolving digital landscape.

Real estate professionals engage with software in different ways based on their habits, skills, and preferences. Elinx captures and analyses workflow data to identify inefficiencies, reduce manual workloads, and streamline processes, helping real estate professionals and companies work smarter and more efficiently. By gathering input from individuals and teams across departments, Elinx delivers actionable insights to address performance gaps and enhance operational efficiency. Through automation of repetitive, time-consuming tasks, we empower real estate professionals to focus on high-value activities that drive business growth.

David Murphy

David Murphy

Founder & Principal, Elinx

David is a chartered surveyor with 25 years of experience in real estate, spanning agency, property development, investment, and technology (PropTech).

David has spent nearly a decade advising real estate groups on effectively leveraging technology to achieve their business objectives.

He has developed in-depth industry knowledge complemented by extensive technology expertise bridging the gap between real estate groups and technology vendors. This has afforded David a unique perspective on the real estate industry’s evolving landscape.

David has a proven track record scaling PropTech companies into new markets. He has advised on market entry strategies, overcome go-to-market challenges, established product-market fit, driven growth, and forged strategic partnerships.

David has experience in Ireland, South Africa, UAE, and the United States, with a strong track record in business development and establishing successful relationships with multinational corporations across various regions.

Mark Darcy

CTO & Co-Founder, Elinx

Mark Darcy is a seasoned technology leader with extensive experience in cloud infrastructure, digital transformation, and scaling business operations. With a strong track record in strategic leadership, Mark has played a key role in launching and growing successful business units, leveraging cutting-edge cloud solutions to drive efficiency and innovation.

As CTO and Co-Founder, Mark’s expertise in cloud architecture and enterprise technology ensures scalability, security, and seamless integration across Elinx’s solutions.

A trusted mentor and leader, Mark has built and guided high-performing teams, developing innovative SaaS solutions tailored for SMEs. His passion for technology-driven business transformation has empowered organizations to streamline operations, reduce costs, and drive growth.

At Elinx, Mark is focused on building a scalable, data-driven platform that enables real estate firms to benchmark performance, unlock automation opportunities, and enhance operational efficiency.

Ruben Aghajanyan

Head of Platform Engineering, Elinx

Ruben leads the end-to-end development of Elinx’s performance intelligence platform for real estate, overseeing all aspects of product architecture, engineering, and delivery.

With over 9 years of experience in enterprise system design and development, Ruben brings deep expertise in building scalable, high-performing SaaS solutions for small and mid-sized businesses. As a certified Dynamics 365 Solution Architect, he has consistently delivered robust digital platforms that align with both technical best practices and strategic business objectives.

Ruben holds a PhD in Computer Science and combines academic depth with practical, hands-on leadership. He is passionate about transforming complex operational challenges into seamless digital solutions, with a focus on quality, usability, and performance. Known for his precision, punctuality, and collaborative mindset, Ruben is a trusted technical leader driving innovation, scalability, and operational excellence at Elinx.